Split History
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Booking Holdings provides travel and restaurant online reservation and related services. Co.'s brands include: Booking.com and Rentalcars.com, in which Booking.com provides booking online accommodation reservations, based on room nights booked, and Rentalcars.com provides online rental car reservation services; Priceline, which provides consumers hotel, flight, and rental car reservation services, as well as vacation packages and cruises; Agoda, which is an online accommodation reservation service; KAYAK, which provides an online price comparison service; and OpenTable, which provides online restaurant reservation services to consumers and reservation management services to restaurants. According to our BKNG split history records, Booking Holdings has had 1 split.
BKNG split history picture
Booking Holdings (BKNG) has 1 split in our BKNG split history database. The split for BKNG took place on May 19, 1998. This was a 2 for 1 split, meaning for each share of BKNG owned pre-split, the shareholder now owned 2 shares. For example, a 1000 share position pre-split, became a 2000 share position following the split.

When a company such as Booking Holdings splits its shares, the market capitalization before and after the split takes place remains stable, meaning the shareholder now owns more shares but each are valued at a lower price per share. Often, however, a lower priced stock on a per-share basis can attract a wider range of buyers. If that increased demand causes the share price to appreciate, then the total market capitalization rises post-split. This does not always happen, however, often depending on the underlying fundamentals of the business.

Looking at the BKNG split history from start to finish, an original position size of 1000 shares would have turned into 2000 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into Booking Holdings shares, starting with a $10,000 purchase of BKNG, presented on a split-history-adjusted basis factoring in the complete BKNG split history. BKNG split adjusted history picture

Growth of $10,000.00
Without Dividends Reinvested

Start date: 10/01/2012
End date: 09/27/2022
Start price/share: $624.86
End price/share: $1,669.16
Dividends collected/share: $0.00
Total return: 167.13%
Average Annual Total Return: 10.33%
Starting investment: $10,000.00
Ending investment: $26,711.74
Years: 9.99
Date Ratio
05/19/19982 for 1
BKNG is categorized under the Services sector; below are some other companies in the same sector that also have a history of stock splits:

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Also explore: BKNG shares outstanding history

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