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Video: What is a Stock Split?


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Francesca's Holdings is a holding company. Through its subsidiaries, Co. operates a chain of boutiques in several states and the District of Columbia and also serves its customers through www.francescas.com, its ecommerce website. Co.'s products include a range of apparel, such as dresses, fashion tops, sweaters, cardigans and wraps, bottoms, tees and tanks, and intimates; jewelry, such as necklaces, earrings, bracelets, and rings; accessories, such as handbags, clutches, wallets, shoes, belts, hats, scarves, sunglasses, watches, beauty, and hair accessories; as well as gifts, such as fragrance, candles, bath and body, home accessories, books, wall art, nail polish, and miscellaneous items. According to our FRAN split history records, FRAN has had 1 split.
FRAN split history picture
FRAN (FRAN) has 1 split in our FRAN split history database. The split for FRAN took place on July 02, 2019. This was a 1 for 12 reverse split, meaning for each 12 shares of FRAN owned pre-split, the shareholder now owned 1 share. For example, a 1000 share position pre-split, became a 83.3333333333333 share position following the split.

When a company such as FRAN conducts a reverse share split, it is usually because shares have fallen to a lower per-share pricepoint than the company would like. This can be important because, for example, certain types of mutual funds might have a limit governing which stocks they may buy, based upon per-share price. The $5 and $10 pricepoints tend to be important in this regard. Stock exchanges also tend to look at per-share price, setting a lower limit for listing eligibility. So when a company does a reverse split, it is looking mathematically at the market capitalization before and after the reverse split takes place, and concluding that if the market capitilization remains stable, the reduced share count should result in a higher price per share.

Looking at the FRAN split history from start to finish, an original position size of 1000 shares would have turned into 83.3333333333333 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into FRAN shares, starting with a $10,000 purchase of FRAN, presented on a split-history-adjusted basis factoring in the complete FRAN split history. FRAN split adjusted history picture

Growth of $10,000.00
Without Dividends Reinvested

Start date: 07/22/2011
End date: 12/14/2020
Start price/share: $331.80
End price/share: $2.22
Dividends collected/share: $0.00
Total return: -99.33%
Average Annual Total Return: -41.28%
Starting investment: $10,000.00
Ending investment: $66.88
Years: 9.41
Date Ratio
07/02/20191 for 12
FRAN is categorized under the Services sector; below are some other companies in the same sector that also have a history of stock splits:

FRED Split History
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FRS Split History
FRSH Split History
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FUN Split History
GCI Split History
GCO Split History
GES Split History
GHC Split History

Also explore: FRAN shares outstanding history

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