Split History
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Video: What is a Stock Split?

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Gannett is a media and marketing solutions company. Co. owns ReachLocal, Inc. (ReachLocal), a digital marketing solutions company, the USA TODAY NETWORK, and Newsquest Media Group Ltd (Newsquest). Through the USA TODAY NETWORK and Newsquest, Co. delivers content where and when consumers want to engage with it on virtually any device or platform. Co. has two operating segments: publishing, which markets includes access to Co.'s content via multiple platforms including websites, smartphone and tablet applications, and e-newspapers; and ReachLocal, which include Co.'s total digital marketing solution that consists of digital advertising and subscription solutions. According to our GCI split history records, Gannett has had 2 splits.
GCI split history picture
Gannett (GCI) has 2 splits in our GCI split history database. The first split for GCI took place on January 06, 1987. This was a 2 for 1 split, meaning for each share of GCI owned pre-split, the shareholder now owned 2 shares. For example, a 1000 share position pre-split, became a 2000 share position following the split. GCI's second split took place on October 07, 1997. This was a 2 for 1 split, meaning for each share of GCI owned pre-split, the shareholder now owned 2 shares. For example, a 2000 share position pre-split, became a 4000 share position following the split.

When a company such as Gannett splits its shares, the market capitalization before and after the split takes place remains stable, meaning the shareholder now owns more shares but each are valued at a lower price per share. Often, however, a lower priced stock on a per-share basis can attract a wider range of buyers. If that increased demand causes the share price to appreciate, then the total market capitalization rises post-split. This does not always happen, however, often depending on the underlying fundamentals of the business. Looking at the GCI split history from start to finish, an original position size of 1000 shares would have turned into 4000 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into Gannett shares, starting with a $10,000 purchase of GCI, presented on a split-history-adjusted basis factoring in the complete GCI split history. GCI split adjusted history picture

Growth of $10,000.00
With Dividends Reinvested

Start date: 10/20/2009
End date: 10/18/2019
Start price/share: $13.68
End price/share: $10.91
Starting shares: 730.99
Ending shares: 1,106.78
Dividends reinvested/share: $5.96
Total return: 20.75%
Average Annual Total Return: 1.90%
Starting investment: $10,000.00
Ending investment: $12,070.96
Years: 10.00
Growth of $10,000.00
Without Dividends Reinvested

Start date: 10/20/2009
End date: 10/18/2019
Start price/share: $13.68
End price/share: $10.91
Dividends collected/share: $5.96
Total return: 23.32%
Average Annual Total Return: 2.12%
Starting investment: $10,000.00
Ending investment: $12,334.12
Years: 10.00
Date Ratio
01/06/19872 for 1
10/07/19972 for 1
GCI is categorized under the Services sector; below are some other companies in the same sector that also have a history of stock splits:

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