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Video: What is a Stock Split?
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Alphabet is a holding company. Through its subsidiaries, Co. is engaged in its primary business, Google, which comprises of Google Services and Google Cloud segments. Google Services' main products and platforms include Android, Chrome, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. Co. also provides advertisers with tools that help them attribute and measure their advertising campaigns. Google Cloud invests in infrastructure, security, data management, analytics and artificial intelligence. Co.'s Other Bets engages in the sales of internet and TV services through Access, as well as licensing and research and development services through Verily. According to our GOOGL split history records, Alphabet has had 1 split. | |
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Alphabet (GOOGL) has 1 split in our GOOGL split history database. The split for GOOGL took place on April 03, 2014. This was a 1998 for 1000 split, meaning for each 1000 shares of GOOGL owned pre-split, the shareholder now owned 1998 shares. For example, a 1000 share position pre-split, became a 1998 share position following the split.
When a company such as Alphabet splits its shares, the market capitalization before and after the split takes place remains stable, meaning the shareholder now owns more shares but each are valued at a lower price per share. Often, however, a lower priced stock on a per-share basis can attract a wider range of buyers. If that increased demand causes the share price to appreciate, then the total market capitalization rises post-split. This does not always happen, however, often depending on the underlying fundamentals of the business.
Looking at the GOOGL split history from start to finish, an original position size of 1000 shares would have turned into 1998 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into Alphabet shares, starting with a $10,000 purchase of GOOGL, presented on a split-history-adjusted basis factoring in the complete GOOGL split history.

Growth of $10,000.00
Without Dividends Reinvested
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Start date: |
03/27/2014 |
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End date: |
03/01/2021 |
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Start price/share: |
$279.51 |
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End price/share: |
$2,069.66 |
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Dividends collected/share: |
$0.00 |
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Total return: |
640.46% |
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Average Annual Total Return: |
33.47% |
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Starting investment: |
$10,000.00 |
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Ending investment: |
$74,035.71 |
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Years: |
6.93 |
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Date |
Ratio |
04/03/2014 | 1998 for 1000 |
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