Split History
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Groupon operates online local commerce marketplaces that connect merchants to consumers by providing goods and services, generally at a discount. Consumers access those marketplaces via its websites, primarily localized groupon.com sites in several countries. Co.'s operations are organized into two segments: North America and International. Co. provides goods and services via its online marketplaces in three primary categories: Local, which includes offerings from local and national merchants, and its relationships with local and national merchants, including advertising; Goods, which sells merchandise inventory; and Travel, which features travel offers at both discounted and market rates. According to our GRPN split history records, Groupon has had 1 split.
GRPN split history picture
Groupon (GRPN) has 1 split in our GRPN split history database. The split for GRPN took place on June 11, 2020. This was a 1 for 20 reverse split, meaning for each 20 shares of GRPN owned pre-split, the shareholder now owned 1 share. For example, a 1000 share position pre-split, became a 50 share position following the split.

When a company such as Groupon conducts a reverse share split, it is usually because shares have fallen to a lower per-share pricepoint than the company would like. This can be important because, for example, certain types of mutual funds might have a limit governing which stocks they may buy, based upon per-share price. The $5 and $10 pricepoints tend to be important in this regard. Stock exchanges also tend to look at per-share price, setting a lower limit for listing eligibility. So when a company does a reverse split, it is looking mathematically at the market capitalization before and after the reverse split takes place, and concluding that if the market capitilization remains stable, the reduced share count should result in a higher price per share.

Looking at the GRPN split history from start to finish, an original position size of 1000 shares would have turned into 50 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into Groupon shares, starting with a $10,000 purchase of GRPN, presented on a split-history-adjusted basis factoring in the complete GRPN split history. GRPN split adjusted history picture

Growth of $10,000.00
Without Dividends Reinvested

Start date: 11/04/2011
End date: 08/03/2021
Start price/share: $522.20
End price/share: $36.72
Dividends collected/share: $0.00
Total return: -92.97%
Average Annual Total Return: -23.83%
Starting investment: $10,000.00
Ending investment: $703.05
Years: 9.75
Date Ratio
06/11/20201 for 20
GRPN is categorized under the Services sector; below are some other companies in the same sector that also have a history of stock splits:

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