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Simply Good Foods is a developer, marketer and seller of nutritional foods and snacking products. Co.'s product portfolio consists primarily of nutrition bars, ready-to-drink shakes, snacks and confectionery products marketed under the Atkins®, SimplyProtein®, and Atkins Endulge® brand names. The Atkins brand approach focuses on a healthy eating approach with reduced levels of refined carbohydrates and sugars and encourages the consumption of lean protein, fiber, fruits, vegetables and healthy fats. Through third-party partnerships, Co. provides complementary Atkins branded frozen meals. According to our SMPL split history records, Simply Good Foods has had 1 split.
SMPL split history picture
Simply Good Foods (SMPL) has 1 split in our SMPL split history database. The split for SMPL took place on November 19, 2010. This was a 7194 for 10000 reverse split, meaning for each 10000 shares of SMPL owned pre-split, the shareholder now owned 7194 shares. For example, a 1000 share position pre-split, became a 719.4 share position following the split.

When a company such as Simply Good Foods conducts a reverse share split, it is usually because shares have fallen to a lower per-share pricepoint than the company would like. This can be important because, for example, certain types of mutual funds might have a limit governing which stocks they may buy, based upon per-share price. The $5 and $10 pricepoints tend to be important in this regard. Stock exchanges also tend to look at per-share price, setting a lower limit for listing eligibility. So when a company does a reverse split, it is looking mathematically at the market capitalization before and after the reverse split takes place, and concluding that if the market capitilization remains stable, the reduced share count should result in a higher price per share.

Looking at the SMPL split history from start to finish, an original position size of 1000 shares would have turned into 719.4 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into Simply Good Foods shares, starting with a $10,000 purchase of SMPL, presented on a split-history-adjusted basis factoring in the complete SMPL split history. SMPL split adjusted history picture

Growth of $10,000.00
With Dividends Reinvested

Start date: 11/29/2010
End date: 11/25/2020
Start price/share: $9.61
End price/share: $22.46
Starting shares: 1,040.58
Ending shares: 1,146.96
Dividends reinvested/share: $1.42
Total return: 157.67%
Average Annual Total Return: 9.93%
Starting investment: $10,000.00
Ending investment: $25,766.16
Years: 10.00
Growth of $10,000.00
Without Dividends Reinvested

Start date: 11/29/2010
End date: 11/25/2020
Start price/share: $9.61
End price/share: $22.46
Dividends collected/share: $1.42
Total return: 148.54%
Average Annual Total Return: 9.53%
Starting investment: $10,000.00
Ending investment: $24,844.06
Years: 10.00
Date Ratio
11/19/20107194 for 10000
SMPL is categorized under the Consumer sector; below are some other companies in the same sector that also have a history of stock splits:

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