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Video: What is a Stock Split?

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Acorn International is a holding company. Through its subsidiaries, Co. is a marketing and branding company in China. Co. has three divisions: Product Division, which it sells products through e-commerce channels in China, offline distribution and outbound marketing; Content Division, which it has refocused its direct marketing know-how on to digital media in China, launching Acorn Streaming, which is primarily focused on live streaming and pre-recorded video content creation and distribution; and Influencer Management Division, which it brings, through the creation of digital social content, United States celebrity talent and brands to China, representing their in-country digital presence. According to our ATV split history records, Acorn International has had 1 split.
ATV split history picture
Acorn International (ATV) has 1 split in our ATV split history database. The split for ATV took place on November 30, 2015. This was a 3 for 20 reverse split, meaning for each 20 shares of ATV owned pre-split, the shareholder now owned 3 shares. For example, a 1000 share position pre-split, became a 150 share position following the split.

When a company such as Acorn International conducts a reverse share split, it is usually because shares have fallen to a lower per-share pricepoint than the company would like. This can be important because, for example, certain types of mutual funds might have a limit governing which stocks they may buy, based upon per-share price. The $5 and $10 pricepoints tend to be important in this regard. Stock exchanges also tend to look at per-share price, setting a lower limit for listing eligibility. So when a company does a reverse split, it is looking mathematically at the market capitalization before and after the reverse split takes place, and concluding that if the market capitilization remains stable, the reduced share count should result in a higher price per share.

Looking at the ATV split history from start to finish, an original position size of 1000 shares would have turned into 150 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into Acorn International shares, starting with a $10,000 purchase of ATV, presented on a split-history-adjusted basis factoring in the complete ATV split history. ATV split adjusted history picture

Growth of $10,000.00
With Dividends Reinvested

Start date: 12/02/2010
End date: 12/01/2020
Start price/share: $32.80
End price/share: $20.75
Starting shares: 304.88
Ending shares: 568.49
Dividends reinvested/share: $16.72
Total return: 17.96%
Average Annual Total Return: 1.66%
Starting investment: $10,000.00
Ending investment: $11,790.72
Years: 10.01
Growth of $10,000.00
Without Dividends Reinvested

Start date: 12/02/2010
End date: 12/01/2020
Start price/share: $32.80
End price/share: $20.75
Dividends collected/share: $16.72
Total return: 14.24%
Average Annual Total Return: 1.34%
Starting investment: $10,000.00
Ending investment: $11,424.59
Years: 10.01
Date Ratio
11/30/20153 for 20
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