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Video: What is a Stock Split?


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Digital Generation is a provider of digital technology services that enable the electronic delivery of advertisements, syndicated programs, and video news releases to broadcasters, online publishers and other media outlets. Co. also provides digital advertising campaign management solutions to media agencies and advertisers. Co. provides its customers with an integrated campaign management platform that helps advertisers and agencies manage their advertising budgets across multiple digital media channels and formats, including online, mobile, rich media, in-stream video, display and search. Co. also provides a variety of other ancillary products and services to the advertising industry. According to our DGIT split history records, DGIT has had 1 split.
DGIT split history picture
DGIT (DGIT) has 1 split in our DGIT split history database. The split for DGIT took place on May 30, 2006. This was a 1 for 10 reverse split, meaning for each 10 shares of DGIT owned pre-split, the shareholder now owned 1 share. For example, a 1000 share position pre-split, became a 100 share position following the split.

When a company such as DGIT conducts a reverse share split, it is usually because shares have fallen to a lower per-share pricepoint than the company would like. This can be important because, for example, certain types of mutual funds might have a limit governing which stocks they may buy, based upon per-share price. The $5 and $10 pricepoints tend to be important in this regard. Stock exchanges also tend to look at per-share price, setting a lower limit for listing eligibility. So when a company does a reverse split, it is looking mathematically at the market capitalization before and after the reverse split takes place, and concluding that if the market capitilization remains stable, the reduced share count should result in a higher price per share. Looking at the DGIT split history from start to finish, an original position size of 1000 shares would have turned into 100 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into DGIT shares, starting with a $10,000 purchase of DGIT, presented on a split-history-adjusted basis factoring in the complete DGIT split history. DGIT split adjusted history picture

Growth of $10,000.00
Without Dividends Reinvested

Start date: 10/20/2008
End date: 02/07/2014
Start price/share: $17.36
End price/share: $12.07
Dividends collected/share: $0.00
Total return: -30.47%
Average Annual Total Return: -6.62%
Starting investment: $10,000.00
Ending investment: $6,953.82
Years: 5.30
Date Ratio
05/30/20061 for 10
DGIT is categorized under the Services sector; below are some other companies in the same sector that also have a history of stock splits:

DHI Split History
DIN Split History
DIS Split History
DISCA Split History
DISCK Split History
DISH Split History
DIT Split History
DKS Split History
DLA Split History
DLTR Split History

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