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Video: What is a Stock Split?
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LookSmart is a digital advertising solutions company that provides solutions for search and display advertising customers organized along five lines of business: Clickable, which is a social media platform that provides social media analytics, publishing, and moderation; LookSmart AdCenter, which is web-based advertising auction platform; Novatech.io, which provides cloud based services; ShopWiki, which is a consumer shopping search engine; and web searches, which provides Co. branded search engine. In addition, Co. has a partnership with Conversion Media Holdings, LLC, which supports its other lines of business through the creation of content sites directed at ecommerce verticals. According to our LOOK split history records, LOOK has had 2 splits. | |
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LOOK (LOOK) has 2 splits in our LOOK split history database. The first split for LOOK took place on November 06, 2013. This was a 1 for 3 reverse split, meaning for each 3 shares of LOOK owned pre-split, the shareholder now owned 1 share. For example, a 1000 share position pre-split, became a 333.333333333333 share position following the split. LOOK's second split took place on October 28, 2015. This was a 151 for 1000 reverse split, meaning for each 1000 shares of LOOK owned pre-split, the shareholder now owned 151 shares. For example, a 333.333333333333 share position pre-split, became a 50.3333333333333 share position following the split.
When a company such as LOOK conducts a reverse share split, it is usually because shares have fallen to a lower per-share pricepoint than the company would like. This can be important because, for example, certain types of mutual funds might have a limit governing which stocks they may buy, based upon per-share price. The $5 and $10 pricepoints tend to be important in this regard. Stock exchanges also tend to look at per-share price, setting a lower limit for listing eligibility. So when a company does a reverse split, it is looking mathematically at the market capitalization before and after the reverse split takes place, and concluding that if the market capitilization remains stable, the reduced share count should result in a higher price per share.
Looking at the LOOK split history from start to finish, an original position size of 1000 shares would have turned into 50.3333333333333 today. Below, we examine the compound annual growth rate — CAGR for short — of an investment into LOOK shares, starting with a $10,000 purchase of LOOK, presented on a split-history-adjusted basis factoring in the complete LOOK split history.

Growth of $10,000.00
Without Dividends Reinvested
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Start date: |
06/05/2013 |
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End date: |
10/28/2015 |
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Start price/share: |
$14.11 |
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End price/share: |
$0.65 |
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Dividends collected/share: |
$0.00 |
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Total return: |
-95.39% |
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Average Annual Total Return: |
-72.30% |
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Starting investment: |
$10,000.00 |
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Ending investment: |
$460.76 |
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Years: |
2.40 |
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Date |
Ratio |
11/06/2013 | 1 for 3 | 10/28/2015 | 151 for 1000 |
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